The lead engine + the system around it
Services for trades who want more local work
Synaptic Edge Intelligence sells one clear promise to trades and local service businesses in Dumfries & Galloway, the Scottish Borders and Carlisle: 15 qualified leads a month on £300 ad spend, or you don't pay the management fee — provided you keep at least £300 a month going to Meta or Google. Spend more on ads and we raise your guarantee to match, agreed in writing.
That promise sits on a lead engine. Around it we put the pieces that stop enquiries dying on the way from first search to paid invoice.
Where jobs usually break
Walk one enquiry from first search to invoice and you'll see the same five breaks:
- They cannot be found — Maps, the website and Facebook disagree about the phone number, area or hours.
- The click dies — a slow or vague page with no click-to-call, no areas covered, no proof.
- The lead sits — missed call, no text-back, nobody answers after 6pm.
- The quote is never chased — most trades lose work between the estimate and the follow-up.
- The won job never becomes a review — no ask, no reminder, ads stay expensive next month.
Each service below closes one (or more) of those breaks and makes our lead guarantee more believable.
What we offer
Google Business Profile
Setup, posting and review generation so homeowners can find you on Maps and Search.
PresenceFacebook Business Page
A proper page (and Instagram) built from job-site photos — not a dead profile.
CaptureSmart interactive website
Like this site: quiz, click-to-call, areas covered — not an old brochure page.
The coreFacebook, Instagram & Google ads
The lead engine with our 15-lead guarantee — bigger budget, bigger guarantee.
Conversion & retentionInstant replies & follow-up
Speed-to-lead replies, quote chase sequences and review asks after the job.
See if the system fits your trade
Or call Iain on 07903 571993, Mon–Fri 9–5.